Stop Yelling at Your Phone: How Modern Voice AI Is Changing Parking Calls
Phone trees make parkers yell “representative.” Here’s how modern voice AI for parking understands real questions and answers them with your own rules.
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Phone trees make parkers yell “representative.” Here’s how modern voice AI for parking understands real questions and answers them with your own rules.
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At FUSION26, Parker Technology and Amano McGann broke down why unused parking data is costing operators money, and what proactive reporting actually looks like.
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At PIE 2026, Kent King, VP of Sales at Parker Technology, moderated a panel called “Scaling Smart: Insights from Fast-Growth Parking Leaders.” Joining him were Matt Adey, President of Platinum Parking; Jose Barbosa, Vice President of Product and Technology at Parking Base; Chris Archer, Senior Vice President for the Americas at SKIDATA; and Brian Pierce, Senior Director of Parking and ID Card Services at Southern Methodist University.
Together, the group brought decades of experience navigating rapid growth across private, institutional, and technology-driven parking operations.
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Heidi Barber and James Paden took the PIE 2026 stage with data from 600 consumers and 13 million real parking interactions to answer a question the industry keeps dancing around: what do customers actually want when something goes wrong? The answer has big implications for how operators think about AI, automation and the role of human support.
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At Parker Technology, we spend a lot of time thinking about where our industry is headed, and what it will take to lead through the change ahead. FUSION26 is a direct reflection of that thinking. It exists because we believe the future of parking customer experience will NOT be overshadowed or eliminated by technological innovation.
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Technology is everywhere in parking. But with new platforms, tools and integrations emerging at a rapid pace, the big question for operators is, “How do you know what’s worth adopting and what’s just another shiny object?”
That was the focus of the FUSION25 session Don’t Get Left Behind: Using Technology to Enhance Your Operations, featuring Kent King (VP of Sales, Parker Technology), Ethan Glass (CEO & Co-Founder, Ocra) and JG Biebighauser (CRO, TEZ Technology).
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When it comes to parking, the endgame is simple: get people in quickly, get them out quickly and make sure they know they still need to pay for the privilege.
But when you remove the gates, literally, the playbook changes.
In our recent IPMI session, Adam Jones and Brian Wolff shared insights from managing gateless parking in two very different cities: Tempe, Arizona and Detroit, Michigan. The journey has been anything but “set it and forget it,” and the lessons learned along the way are shaping the future of gateless technology in real-world operations.
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If you’ve ever had to convince a facility owner/operator (or your own team) that your idea is worth the money, time and headspace – then this FUSION25 session recap is for you.
In this session, Parker Technology’s CFO, Brian “Mo” Modiano and Tim Maginn, Principal of Certitude, LLC, joined forces to walk us through their tried-and-true “ROI Playbook.”
The main takeaway: ROI is not just about the math. It’s about alignment, clarity and creating a culture that thinks about value.
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Let’s be honest, building a high-performing culture isn’t about office perks or branded coffee mugs. It’s about leading with intention, showing up for your people and asking your team, “What can I be doing better to support you?”
During our FUSION25 session “Building a Culture of Excellence: Leadership Strategies for Success,” Ryan Givens, PTMP and Emma Ulmer tackled the topic of culture head-on. And if you think culture is just a buzzword, we kindly suggest you read on.
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In a world buzzing with digital notifications and constant online noise, there’s something deeply powerful about shaking someone’s hand.
The moment you find something in common over coffee, share a laugh at happy hour or make eye contact across the expo hall – that’s not just a connection. That’s a conversion (or retention) in motion.
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