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Category: Our Solution

Evolution of Value

The Evolution of Our Value

Over the past decade, our value has evolved. We started as a command center and have transformed into the industry-leading customer experience software solution we are today. We are invaluable to our customers because we help them enhance their customer experience, collect more revenue and improve their operational efficiency. This is our value.

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Client Success Portfolio Review

The Importance of Our Client Success Team

In the competitive landscape of modern businesses, customer success has emerged as a crucial element that sets companies apart. At Parker Technology, our new client success department plays a unique role, standing shoulder-to-shoulder with operators/garage managers to deliver exceptional service to our valued clients.

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Fierce Determination

Leadership 101: Fierce Determination

In today’s rapidly evolving business landscape, effective leadership is the bedrock of success. Whether you’re at the helm of a parking services company or leading a multinational corporation, the challenges of navigating an increasingly competitive market and retaining top talent can be daunting.

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Technology Partners

Unlocking Success: Choosing the Right Tech Partner

In the rapidly evolving parking industry, selecting the right technology partner has become a strategic decision that can shape the trajectory of your business. A successful tech partnership goes beyond providing mere tools; it brings expertise and experience that empower you to focus on your core mission and vision. It amplifies your business model, enhancing efficiency and delivering unparalleled value to your services.

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Driving Innovation

Driving Innovation: The Power of Start-ups in the Parking Ecosystem

For a company to succeed as a parking solution, two critical components for success are experience and innovation. The parking ecosystem is rapidly evolving with the introduction of new software technologies that enhance the experience of parking customers. Because of this changing landscape, the parking ecosystem needs both established companies and start-ups to drive our industry forward.

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Collect Revenue

The Right Consumer Engagement Tactics Will Drive Revenue

Numbers show that the parking industry has recovered from the COVID-19 pandemic. In 2020, revenues were only $58 billion, 56% less than in 2019. In 2023, projections for revenue come in at about $144 billion, a 10% increase over 2019. However, you must continually hone your approach in this highly competitive parking landscape.
Start with the right customer engagement tactics to maximize revenue and give your customers an exceptional experience.

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How to Implement Technology Successfully

Current and emerging technologies are finding their way into every aspect of our lives. The world of parking is no exception. Tech helps parking operators use space more efficiently, which makes it an asset in crowded urban areas where square footage is at a premium. And of course, technology has the power to make parking more convenient for drivers.

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City of Colorado Springs

An Interview with Colorado Springs’ Parking Manager John Crawford, CAPP

When John Crawford, CAPP began his role as Parking Manager of the City of Colorado Springs, the municipality was in the process of updating PARCS equipment and transitioning to a 24/7 parking operation. “I wanted a way to be able to efficiently provide customer service as we were taking on all these new responsibilities,” he said. John was familiar with Parker Technology’s solution. “I reached out to set up [the solution] at all the different gate equipment.”

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