From Chaos to Efficiency

USC's Parking Transformation

David Donovan recounts his experience leading his department to success after they were tasked with managing an off-campus parking garage, and finding Parker Technology as a solution to some of the problems that arose as a result.

In this case study, we’ll show how:

The University Village Garage went from $300,000 to over $430,000 in revenue YOY in its first six months of operation
Parker Technology helped solve a major revenue leak of $14,000/month
The installation of Frogparking and Parker Technology took a garage with “really poor customer experience” to a garage that “is completely hands-off and runs itself”

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“Your entire team have been so supportive. USC has been around for 150 years and we are brand new to this kind of technology and being on the receiving end of this level of service.”

“Parker Technology has allowed Preferred Parking to help balance call load volume, and streamline our call center process while always guaranteeing our customers and clients the prompt service they have come to rely on from Preferred Parking.”

“I literally had staff coming in and giving me a hug when we switched. Our staff no longer had to manage the cell phone and this eliminated a majority of their daily stress. They would finally get off shift and just go home.”

“Partnering with Parker Technology is all about elevating the parking experience. It’s also going to help us streamline our own parking operations, which will significantly reduce our parking management costs.”

“The customer service representatives do an excellent job. 90% of the time, they act exactly as I would. They have learned how I operate, do what I expected them to. I had high expectations initially, and Parker Technology proved them correct.”

“When we started off, we didn’t really know what to anticipate. Again, we previously had manned booths handling questions. Just to give you an idea, when we signed up with Parker, they were answering intercom calls during the evening and weekend hours. We anticipated this to be only 250 calls/month. Today, we’re at 12,000 calls/month.”

“People can be angry. They’re in a hurry. They want to get out. They’re impatient. Maybe they’re inebriated, whatever the case may be…Every one of those where we’ve had a complaint, I’ve gone back and reviewed it personally and I have not come across one where the CSR has been rude, impatient, belligerent, or anything of that nature. They’ve always been professional, even when dealing with very angry and unpleasant people.”

“When automating, there's always this fear of losing a level of customer service, but the Parker 24/7 Call Center has eliminated this concern.”

“I'd recommend to any of my peers to focus on parking operations and leave the calls to the Parker 24/7 Call Center.”

“We were excited to identify Parker Technology as a solution provider within the PARCS world. Due to the breadth of clients Parker Technology partners with, we are leaning on them as experts in this space to collaborate with us to provide the best solutions for our parking guests. They listen to us as a partner as we tackle the opportunities together; they are truly an extension of our own customer service team.”

“Parker Technology enables us to deliver the personal, friendly experience that the City of Asheville wants every parking patron to remember.”

“Parker Technology has been a great addition to our parking facility here in Denver, definitely value add! The Parker team worked quickly in getting the installation performed and ensuring that all equipment was functioning properly.”

“The customer service we receive from the Parker 24/7 Call Center is above any call center I have ever dealt with, or any on-site company we have used.”

“Parker Technology's call center helps us provide the standard of excellent service that people expect when they park in a Brandywine garage.”

“Combining Parker with remote management by your PARCS system allows you to reach peak ROI and maximize efficiency across one or multiple garages. In the ‘new normal’ of contactless service and automation, Parker is the piece that brings it all together for owners and operators alike to provide a world-class experience for customers.”

“We are thrilled to partner with Parker Technology. The addition of their two-way video communication will truly enhance the customer experience for our end users. Parker’s customer service and response times are second to none in the industry and we are excited to offer our customers this state of the art solution.”

“Parker has helped One Parking reduce staffing costs for our clients and has enabled us to continue to provide top notch in the lane service at the same time. We have been using Parker for several years and are pleased to continue expanding our partnership with them across the country.”

“Parker has been a key piece of our continued success across all of our commercial parking garages. They are proactive, attentive, and professional. Their team consistently goes above and beyond to understand not only the equipment difficulties but also the operations and tenants at every location so they can better assist our customers, tenants and our team. They have become an extension of our team and we couldn't be happier to have found them as a partner!”

“Mixing Parker Technology's dependable platform, authentic concern and stellar customer service, has provided Penn State a recipe for on-campus success through all our operational changes over the last couple years. ”

“We love the system, the metrics, the real time updates. The staff is excellent and always does a great job. It’s actually quite incredible. It’s like having a real person on-site. We love Parker!”

“Parker Technology’s platform for tracking intercom calls and customer issues is intuitive, convenient, and searchable. Having a reliable and responsive intercom service 24 hours a day is great for both our customers and our operations team.”