Private parking operators provide parking services for numerous clients, from private companies to managing parking facilities for entire cities. As well-known as these parking operators may be, it can still be challenging for them to live up to their name. Managing parking facilities and running a call center to handle customer issues is no easy feat. That’s why most private operators don’t have their own call center.
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At Parker Technology, we realize that many things can go wrong when parking facilities don’t utilize a system that optimizes daily operations. Help calls can overwhelm parking managers, resulting in lost revenue, broken gates, etc. A quality system, like Parker’s 24/7 on-demand assistance, will not only benefit your staff, but if you align your priorities with operations, you will consistently deliver a satisfactory customer experience.
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A local municipality has dozens, if not hundreds, of things to do and manage every day. Running a city is no easy task. One major part of managing a municipality is dealing with local and out-of-state traffic. Municipalities are responsible for maintaining roads and other spaces within cities for drivers and residents. However, they also have a responsibility to provide places for people to park.
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In recent years, technological advances have enabled parking facilities to become fully automated, providing frictionless parking experiences. Most people today want to easily access and navigate parking garages without ever having to interact with an attendant. We want to get in and out as quickly and seamlessly as possible to get on with our day—and automated parking has enabled us to do so.
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Katelyn Dean has recently joined the Parker marketing team as an Orr Fellow! She comes to us as a recent graduate from Indiana Wesleyan University with a bachelor’s degree in Strategic and Human Communication. She is excited to learn more about the parking industry and immerse herself in everything Parker! Katelyn is known for her reliability, and ability to organize anything and everything. Her biggest weaknesses are good books and peanut butter ice cream.
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We are thrilled to welcome the newest member of the Parker Team – Claudia Lopez! Starting this week, Claudia is our Implementation Manager, based in Riverside, California. Claudia boasts 25+ years of customer service experience and 20+ years of leadership and management experience. She loves working with people and believes open communication and transparency are keys to great leadership.
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Of course, the concept of A+ service is much different than putting it into practice. To start, think of the end-to-end experience and how best to make that happen.
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Today’s customers have higher expectations than ever before. In the world of parking, this means they want to find and access parking garages with ease without the need to interact with staff. However, when they do need help, they want it on-demand. Essentially, they want services they can access independently with the illusion that no one is around but can get help when and if they need it at the push of a button.
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Expectations are changing, and so should your products and services. Newer and younger generations have been raised on technology. Thus, how they interact with it and what they expect from it is different from previous generations. Millennials and Gen Z, for example, are much more adept at using technology and may not struggle with it or require much assistance.
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Consistent and quality customer experiences are key to running a successful business. Each and every customer experience is important. In the age of digital media and online reviews, dismissing an outlier negative experience can quickly turn into a tarnished brand reputation. Just a couple of bad customer experiences can be amplified, damaging your brand and your bottom line.
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